Google is taking another shot at building a social networking platform called Shoelace. The launch comes just months after the company shut down Orkut, Google Buzz, and Google+, its most successful attempt at building a social media website.
Shoelace is currently available in the US and operating through an invite-only basis. The application is available on both Android and iOS platforms. Users need to have a Google account to join the platform.
The new social media platform is called Shoelace. Let’s quickly cover everything there’s to know about it for now.
What Is Shoelace?
Shoelace is described as “a mobile app that helps connect people with shared interests through in-person activities.” It’s an app that helps people “who have recently moved cities or who are looking to meet others who live nearby” to meet up in real life.